Standard
$1,500/month
For solo and small firms that want to own one area
- 1 main practice area and city
- Google Business Profile setup and upkeep
- 4 editorial placements (press) a month
- 6 main keywords
- Monthly report on rankings and calls
SEO for divorce and family lawyers. Be the firm they trust first.
People going through a divorce or custody fight search Google, read reviews and compare a few firms before they call. We get your firm to the top of those searches and make sure what they find earns the call.
What SEO means for your firm
SEO stands for search engine optimization. It simply means getting your firm to show up near the top of Google when people search for a lawyer like you. No ads, no paying per click. Here is what that looks like for a family law practice.
You show up while they research. Most people do not call the first divorce lawyer they see. They search things like "divorce lawyer near me" or "how does custody work" for days or weeks. We make sure your firm keeps showing up while they look.
You show up on the map. For local searches, Google shows a map with three law firms above everything else. Those three get most of the attention. We work to put your firm in that box.
You look like the safe choice. Divorce is personal and stressful. Clear pages, a calm tone and honest reviews help people feel they can trust you with their family.
You can see what you paid for. Every month you get a short report: where you rank, how many people called, and what we did. No confusing charts.
Everything a family law firm needs to get found
Pick one service or let us run the whole plan. Every page and plan is built around how people search for a divorce or custody lawyer.
Marketing
Family Law MarketingDivorce Lawyer MarketingDigital MarketingContent MarketingFacebook and SocialFree audit
Not sure which service you need?
We check where your firm shows up on Google today for divorce and custody searches, and tell you what to fix first. Free for family law firms.
Get your free auditHow it works, step by step
No long, confusing contracts. Four simple steps, and you always know what we are doing and why.
We check where you stand. We look at how your firm shows up on Google today for divorce, custody and support searches, who ranks above you, and why. You get this as a free audit.
We make a simple plan. We pick the searches that bring real clients in your area, like contested divorce, custody or high-asset divorce, and list the pages and fixes needed.
We do the work. We fix your website, write clear pages for each service, improve your Google Business Profile and help you collect honest reviews.
We report back every month. You see your rankings, your calls and what changed. If something is not working, we tell you and change course.
The family law services we help firms rank for
Each service is its own search, with its own worried reader. We build a clear page for each one you want more of.
Divorce
Contested and uncontested divorce, and the first questions people ask before they file.
Child custody
Custody, parenting time and relocation questions from worried parents.
Child support
Setting, changing and enforcing support under your state rules.
Alimony and spousal support
Who pays, how much and for how long, explained carefully.
Property division
Homes, retirement accounts and businesses, including high-asset cases.
Prenups and postnups
Couples planning ahead, who search calmly and compare firms closely.
Adoption
Stepparent, relative and private adoption questions.
Protective orders
Urgent searches from people who need help today.
Modifications
Changes to custody or support after a divorce, a steady source of cases.
What changes when your SEO is working
This is what family law firms usually notice as the work builds.
| Before | After |
|---|---|
| Most new cases come from referrals | Google brings a steady share of new consultations every month |
| Your firm is missing from the map near your office | Your firm shows up in the map for divorce and custody searches |
| People read your site and leave | Clear pages and reviews turn readers into booked consultations |
| You cannot tell what your marketing does | A monthly report shows rankings, calls and the work done |
What we will never do
Your license and your name matter more than any ranking.
- Promise case results or first place on Google
- Write fake reviews or pay for reviews
- Use tricks that can get your Google listing suspended
- Work for your direct competitor in the same market
- Publish anything without your approval
Clear monthly pricing
You work directly with the senior SEO specialists who do the actual work. No middleman, no hidden fees.
Growth Most chosen
$2,500/month
Our most popular plan. More services, more cities.
- 3 practice areas, 1 state
- Google Business Profile setup and upkeep
- 6 editorial placements (press) a month
- 6 main keywords
- Monthly report on rankings and calls
Partner
Speak to us
For multi-office firms that want to lead several markets
- Unlimited practice areas
- Several cities at once
- Press coverage
- Ongoing strategy calls
- Close watch on competitors
Questions lawyers ask us
Still have a question? Talk to a senior strategist.
What is SEO for divorce lawyers?
It is the work of getting your firm to show up near the top of Google and Google Maps when people search for a divorce or family lawyer in your area. It covers your website, your Google Business Profile, your reviews and your firm's name on other trusted websites.
How long does it take to see results?
Most firms see their first ranking gains in Google Maps within 30 to 45 days, and gains for competitive searches within 60 to 90 days. It depends on how competitive your area is and where your website starts from.
Is SEO better than paying for Google Ads?
They do different jobs. Ads stop the moment you stop paying. SEO takes longer but keeps bringing calls without paying per click. Many family law firms use both. See family law digital marketing.
What do I need to do?
Very little. We ask for access to your website and Google Business Profile, a short call to learn which cases you want more of, and your approval on new pages. We handle the rest.
Do you follow bar advertising rules?
Yes. We never promise outcomes, invent reviews or use words your state bar does not allow. You approve every page before it goes live.
Do you work with family law firms in any state?
Yes. We work with divorce and family law firms across the United States, from solo lawyers to multi-office firms. We take one firm per market, so we never work for your direct competitor.
How much does SEO for a family law firm cost?
Our plans start at $1,500 a month for one practice area and one city, and $2,500 a month for three practice areas across one state. Multi-office firms get a custom plan. See the plans above.
Do you write pages for each state's family law rules?
Yes. Custody, support and property rules differ by state, so every page is written for your state and checked by your firm before it goes live.