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A Free SEO Audit for Family Law Firms

Before you spend anything on SEO, it helps to know where you stand. Our free audit shows how your firm shows up on Google today, who ranks above you, and the few fixes that would help most.

Updated October 2026 · Built for divorce and family law firms

What we check

The audit covers the things that decide whether people find you and call you. Nothing more, nothing padded.

  • Your rankings. Where you appear for the divorce and family law searches that matter in your area, on Google and in the map.

  • Your Google Business Profile. Categories, details, photos, reviews and anything that may be hurting you.

  • Your website. Speed on phones, broken pages, missing pages for the services you offer and how easy it is to call you.

  • Your competitors. Which firms rank above you and the simple reasons why.

What you get back

A short, readable report. No 80-page printout.

  • Where you rank today for your main searches
  • The top three problems, and how to fix them
  • The three fixes that will bring the most calls first
  • A rough idea of how long improvement takes in your market

How it works

  1. Send your details

    Your name, email, website and the area you want more clients from.

  2. We run the audit

    A senior strategist checks your site, listing and competitors.

  3. You get the report

    Within 5 business days, by email.

  4. Optional call

    If you want, we walk you through it. No pressure to hire us.

The checks in more detail

This is what we look at, and why it matters for a family law firm.

  • Map rankings by area

    We check where you show up in the map from different parts of your city, not just from your office.

  • Service page coverage

    We check whether you have a clear page for divorce, custody, support and the other services you want more of.

  • Competitor gap

    We look at the firms ranking above you and what they have that you do not: pages, reviews or links.

  • Site health

    Speed on phones, broken pages, missing titles and anything that stops Google reading your site.

  • Trust signals

    Reviews, directory listings and whether your firm details match everywhere online.

  • Conversion

    How easy it is to call or book from each page, on a phone.

What firms usually learn from the audit

Most firms are surprised by at least one finding. These are the most common.

The map is the gap. Many firms rank fine for their own name but are missing from the map for "divorce lawyer near me" a few miles from their office.

One page is doing too much. A single family law page trying to rank for divorce, custody and support usually ranks for none of them.

Small technical issues add up. Slow phones, broken links and duplicate pages hold back otherwise good sites.

Reviews are thin or old. A competitor with more recent reviews often wins the map even with a weaker website.

What you need to provide

The audit is quick to start.

  • Your website address
  • Your main city or county
  • The services you most want more of
  • An email address to send the audit to

Frequently asked questions

Still have a question? Ask us directly.

Is the SEO audit really free?

Yes, for qualified family law firms. There is no charge and no obligation.

What does "qualified" mean?

You are a divorce or family law firm in the United States, and we are not already working with a direct competitor in your market.

Can I fix the problems myself?

Often, yes. Many of the top fixes, like completing your Google Business Profile or asking for reviews, are things your team can do.

How do I get my audit?

Fill in the free audit form. It takes about a minute.

How is this different from a free online SEO checker?

Automatic checkers look at technical issues only. Our audit is done by a person who looks at your rankings, your map position, your competitors and your pages, and tells you what to fix first.

Will you try to sell me something after the audit?

We will explain how we could help, once. If you would rather fix things yourself or with your current provider, the audit is yours to use.